Best Statement Hats for Aperol Spritz Lovers and Brunch Enthusiasts

An aperol spritz hat turns your weekend brunch outfit into a conversation starter, and we've tested the best statement styles for spritz enthusiasts.

Updated 12 Aug 2026 5 min read 7 sections

Lies Collective aperol spritz hat — Aperol spritz hatAU$33.00Image from the merchant

An aperol spritz hat is a playful accessory that pairs sun protection with a nod to the iconic orange aperitif. These statement hats blend humor with function, and this guide covers what to look for in construction, sizing, and care before you pick one.

Why Aperol Spritz Hats Became a Brunch Staple

Statement hats have moved from festival fashion into everyday brunch wear, and aperitif-themed designs lead the trend. The aperol spritz bucket hat style took off after Aperol’s own marketing campaigns made orange-branded bucket hats a viral summer accessory, and independent brands have since built on that with their own designs, from subtle nods to bold, slogan-heavy graphics.

Lies Collective brunch hats — Brunch hatsAU$33.00Image from the merchant

Brunch hats solve a real problem: outdoor seating means sun exposure, and a good hat keeps you comfortable through multiple rounds. A well-made design also photographs well, which matters when your brunch table tends to end up online. Look for a structured brim that holds its shape and embroidery or printing that stays crisp through repeated wear.

Aperol Spritz Hat Styles to Consider

Construction quality, fit, and how well a design carries the aperol theme are the things worth comparing across styles.

Style	Best For	Key Feature
Aperol Spritz Hat	Classic brunch look	Embroidered spritz glass detail
Aperol Hat	Minimalist fans	Clean logo without slogans
Spritz Hats	Bold statement	Slogan text embroidery

The aperol spritz hat is a versatile pick, with embroidered detail that reads as more polished than a novelty print. Stitching quality matters here: a cheap screen print tends to crack and fade, while proper embroidery holds up through dozens of washes. Check the latest styles and pricing with our code before you buy, since seasonal collections rotate often.

Lies Collective animal hats — Animal hatsAU$33.00Image from the merchant

For an adjacent theme, animal hats and the octopus with a top hat bring the same playful energy without the drink-specific reference. The octopus design suits a coastal brunch spot, while animal styles fit a safari or garden-party theme.

Materials and Construction That Last

A budget hat made from thin cotton twill can lose its shape after one rain shower. A well-built spritz hat tends to feature:

Mid-weight cotton or cotton-poly blends that hold structure without feeling stiff
Pre-curved brims with internal wire or layered fabric for shape retention
Adjustable back straps (leather, metal buckle, or snapback) for a secure fit
Moisture-wicking sweatbands to help prevent makeup transfer and keep you cool

Bucket hat styles commonly use heavier canvas for durability, while baseball caps use a lighter twill. Heavier fabrics resist wrinkles better if the hat gets tossed in a bag between brunches. Custom baseball hats with aperol themes sometimes use performance fabrics that dry faster, useful if you plan to wear the hat poolside or at a beach club.

Check that embroidery lies flat without puckering. Run a finger over the design; loose threads or gaps in the stitching are a sign the hat will not hold up as well. Screen-printed designs cost less but tend to last fewer washes before cracking.

Sizing and Fit Tips for All-Day Comfort

Most statement hats come one-size-fits-most with an adjustable closure, but that range typically covers a fairly standard adult head circumference. Measure around your forehead just above the ears to confirm fit before ordering.

Bucket hat fit: these sit lower on the head with a relaxed crown. Look for a brim that extends around 2 to 2.5 inches for sun coverage without blocking your view.

Baseball cap fit: an adjustable strap should offer a couple of inches of range. A snapback gives the most adjustment but can dig into hair tied up in a ponytail. A strapback closure sits flatter and tends to work better with a high bun.

Lies Collective marc jacobs teddy hat — Marc jacobs teddy hatAU$33.00Image from the merchant

If you are between sizes or have a larger head, check whether the brand offers extended sizing. The marc jacobs teddy hat runs a little larger than average, which can work well if you find standard hats too tight.

Styling Your Aperol Hat for Brunch and Beyond

These hats tend to work best when treated as the outfit’s focal point rather than an afterthought. Pair an aperol spritz bucket hat with neutral linen separates, white denim, or a simple sundress so the hat stands out rather than competing with other patterns.

For casual weekend brunch: pair the hat with a striped tee, high-waisted shorts, and sneakers. Add oversized sunglasses and a crossbody bag.

For upscale patio dining: style the hat with a linen blazer, fitted tank, and tailored trousers, keeping jewelry minimal so the hat stays the statement piece.

For poolside cocktails: wear the hat with a cover-up, swimsuit, and slides.

Lies Collective lies sticker — Lies stickerAU$9.00Image from the merchant

The lies sticker collection lets you match other accessories to the hat theme if you want a coordinated look without going overboard.

Where to Buy and How to Save

Lies Collective carries the aperol-themed and brunch statement hats covered here. Check our discount code for current sitewide pricing, which applies to the full hat range.

Popular slogan-text styles tend to sell out quickly once brunch season peaks, so order with some lead time if you need a hat for a specific event. Check the return policy before ordering, so you can confirm fit and quality while you decide whether to keep it.

Care and Maintenance for Longevity

Proper care extends a hat’s life from one season to several years. Skip the washing machine, since agitation can damage embroidery and warp brims.

Spot cleaning: use a soft brush or cloth with mild detergent and cool water to treat stains as soon as they happen. Blot rather than rub.

Deep cleaning: fill a sink with cool water and a small amount of gentle detergent, submerge the hat, and gently agitate for a couple of minutes, then rinse thoroughly under cool running water.

Drying: reshape the hat while damp and air-dry on a rounded object, such as a mixing bowl, to help the crown keep its shape. Never use a dryer or direct heat, which can shrink the fabric and warp the internal structure.

Storage: store hats brim-up in a cool, dry place, and avoid stacking heavy items on top. For bucket hats, stuffing the crown with tissue paper helps maintain shape during off-season storage.

With proper care, an aperol hat or other statement style can last through many brunches and photo opportunities, which is worth factoring into the cost when you compare it with a cheaper, shorter-lived option.

Questions

What makes an aperol spritz hat different from a regular bucket hat?

Aperol spritz hats carry themed embroidery or printing, usually a spritz glass graphic, orange color blocking, or a cocktail-related slogan, while a standard bucket hat is a solid color or a generic logo. The themed design is the main difference.

Can I machine wash my statement brunch hat?

We would not recommend it. Machine washing can damage embroidery and warp the brim structure. Spot-clean stains with a soft brush and mild detergent, or hand-wash in cool water and air-dry on a rounded form to help it keep its shape.

Do these hats come in adjustable sizes?

Most aperol and brunch-themed hats offer one-size-fits-most with an adjustable back strap, covering a fairly standard range of adult head sizes. Measure your head before ordering to confirm the fit works for you.

Are bucket hat or baseball cap styles more popular for brunch?

Bucket hats currently lead the trend for brunch accessories, largely thanks to viral marketing campaigns, though baseball caps offer a sportier look and can suit you better if you prefer a structured, front-facing brim.

How long do embroidered designs last compared to screen-printed ones?

Embroidered designs tend to last considerably longer, often years with proper care, while a screen-printed graphic is more likely to crack or fade after repeated washing. Embroidery costs more upfront but tends to hold up better over time.

Where can I find discount codes for aperol spritz hats?

Check our Lies Collective discount code page for current offers. The store regularly runs sitewide promotions that apply to all hat styles.