Bellezza
Bellezza Discount Code
The current Bellezza discount code ALEXMAX is the best working offer, taking 5% off all orders including salon-quality haircare and cosmetics.
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5%
off
Sitewide
5% OFF All Orders
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How to use the Bellezza discount code
Applying your Bellezza coupon code happens at checkout after you've added products to your cart. Once you proceed to the payment page, look for the promo code or discount code field, typically located just above the order summary or payment method section. Enter ALEXMAX exactly as shown, then click apply to watch the 5% deduct from your subtotal.
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Open your cart and check out
Open the cart, check the items and sizes, then press the checkout button.
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Enter the code ALEXMAX
The discount code field appears on the checkout page at bellezza.com.au, usually labeled "Promo Code" or "Discount Code" near the order summary. Enter ALEXMAX and click apply before completing payment.
ALEXMAX
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Check the discount before you pay
Your order total should drop by 5% before you pay. If it does not, read the notes below.
Good to know
The discount will reflect immediately in your updated order total. If the code doesn't apply, double-check that you've typed it correctly without extra spaces and that your cart meets any minimum requirements, though ALEXMAX works on all orders regardless of size.
What people buy at Bellezza
What shoppers say
from TrustpilotI purchased Wella Blondor bleaching…
I purchased Wella Blondor bleaching powder and some other products from the Richmond store and went in to pick up my order. The manager was absolutely lovely and took the time to explain how to use the products and what I could expect to achieve. I actually arrived about 5 minutes before closing time, but she was so kind and stayed back to patiently explain the whole process and the steps I needed to take to achieve my desired result. I really appreciated her going above and beyond to make sure I understood everything. The products are great, and the customer service was even better. Lovely people, great products and excellent service. Highly recommend! ❤️ 10/10
The best prices for Shades EQ & Igora vibrance toners
I ordered 2 Igora vibrance pastel toners & when I arrived to collect my order, I was warmly welcomed by a team member who is also a senior stylist, he kindly advised me on how to fill my hair & recommended a better shade for my needs. My hair turned out exactly how I wanted. Bellezza’s prices are incredible & it you buy a lot of toner, you’ll save a lot of money. Every online store charges $25-$27 each, Bellezza’s price is $16.95! That’s like cost price. They have the new Igora vibrance pastel range. I appreciate great customer service, my online order was ready in 5 days. I should’ve just purchased in person. I recommend visiting their Richmond store, the range is impressive, i was like a kid in a candy shop!!
Despite all the negative reviews here
Despite all the negative reviews here, I noticed their customer service, product quality and delivery speed was phenomenal. Which company gets back to you after work hours shortly after emailing them? I would recommend this company to others 10/10
Great prices and service
Great prices and the products arrived very quickly. Emailed twice before ordering and was answered promptly both times. Will use them again.
About Bellezza
Bellezza is an Australian online beauty retailer focused on bringing professional salon products directly to consumers. Their catalog spans haircare brands like Nak Hair, Matrix Biolage, and Malibu C, along with cosmetics from lines such as Palladio and Adore, plus professional styling tools including the Twin Turbo 3900 dryer. The store positions itself as a one-stop shop for salon-quality beauty without the salon price tag.
Bellezza suits beauty enthusiasts who want professional-grade products for home use, whether you're managing specific hair concerns like frizz or volume, experimenting with direct dyes, or building a complete styling kit. Their range covers everyday essentials through to specialty treatments, making it equally useful for someone replacing their basic shampoo with a salon formula or a color enthusiast stocking up on Malibu color removers.
The retailer ships Australia-wide and stocks both full-size products and value packs, with free shipping once your cart hits $175.
Buying guide
3 parts, about 3 min readBefore you buy
When building a haircare routine from Bellezza's salon range, start with the core shampoo and conditioner that address your primary concern (frizz, volume, color protection, moisture), then add targeted treatments only after you've tested the base system for two weeks. Professional formulas are more concentrated than drugstore products, so you'll need less per wash and the bottles last longer than the size suggests. This matters for budgeting: a 13.5 oz salon shampoo at $30 might outlast two drugstore bottles at $12 each if you're using the proper amount (a quarter-sized dollop for medium-length hair).
For color enthusiasts mixing fashion shades or correcting DIY jobs, keep both a direct dye like Adore and a remover like Malibu Direct Dye Lifter in your kit. Semi-permanent colors layer and deepen with each application, so having a gentle remover on hand means you can reset your base before switching colors instead of ending up with muddy tones. Pair these with a nourishing shampoo (not a clarifying one, which can strip color too aggressively) to maintain your hair's condition between color changes. The discount code applies to your entire color toolkit, making it cheaper to buy the complete system in one order than piecing it together across multiple purchases with separate shipping fees.
What to buy
Bellezza organizes its catalog around what you're trying to solve. If you're battling frizz in humid Australian weather, their frizz control range includes smoothing shampoos, serums, and heat protectants formulated to seal the cuticle. The Nak Hair Nourish Shampoo (12.68 oz) is a hydrating option for dry, damaged hair that needs moisture without weight, while Matrix Biolage Volume Boost Shampoo (13.5 oz) addresses the opposite problem for fine hair that falls flat.
Keep reading 2 more paragraphs
For color work, Bellezza stocks both application and correction products. Adore semi-permanent shades like Pink Rose offer vibrant direct dyes that deposit without developer, ideal for fashion colors or toning. When you need to lift or remove unwanted color, Malibu Direct Dye Lifter gently removes semi-permanent pigment without the harsh stripping of bleach. If you're switching between shampoo and conditioner systems frequently or maintaining color, having both nourishing cleansers and targeted treatments on hand helps you adapt to your hair's changing needs.
On the cosmetics side, Palladio Herbal Lipstick brings botanical ingredients and rich pigment in classic bullet form, while tools like the Twin Turbo 3900 dryer speed up drying time with professional wattage. Bellezza's strength is stocking the supporting products (the nourishing mask, the color remover, the heat protectant) that salons use but most drugstores skip.
How to save
The simplest path to savings at Bellezza is applying the voucher code at checkout, which works across all product categories without exclusions. If your cart is hovering near $175, adding one more item to qualify for free shipping often saves more than paying for delivery, especially on bulky items like full-size shampoos or styling tools. Calculate whether the extra product plus the discount code beats the shipping fee.
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Stock up when you know what works. Salon shampoos and conditioners in larger formats (like the 13.5 oz Matrix bottles) cost more upfront but deliver better per-ounce value than travel sizes, and since professional formulas are concentrated, they last longer than drugstore equivalents. If you're maintaining a color routine or have a frizz-control regimen that requires multiple products, buying your full lineup in one order maximizes the free shipping threshold and applies the code to the entire purchase.
Watch for clearance or discontinued shades in cosmetics and hair color, where Bellezza occasionally discounts items that are being phased out but are still perfectly usable. The discount code stacks with already-reduced prices unless explicitly excluded, giving you double savings on end-of-line stock.
Questions
Does the Bellezza discount code work on all products?
Yes, ALEXMAX takes 5% off all orders including haircare, cosmetics, and styling tools with no exclusions. It works on brands like Nak Hair, Matrix Biolage, Palladio, Adore, and Malibu C, as well as tools like the Twin Turbo dryer.
How do I use the code at checkout?
Enter ALEXMAX in the promo code or discount code field on the checkout page, then click apply. The 5% discount will deduct immediately from your order total before you complete payment.
Is the Bellezza coupon code the same as the promo code and voucher code?
Yes, the terms coupon code, promo code, voucher code, and discount code all refer to the same code (ALEXMAX) at Bellezza. They're interchangeable names for the same checkout discount.
Can I get 20% off my first order at Bellezza?
The current offer is ALEXMAX for 5% off all orders.
Does Bellezza offer free shipping?
Yes, Bellezza provides free delivery on orders over $175 across Australia. For smaller orders, standard shipping fees apply at checkout.
Is Bellezza a legitimate Australian retailer?
Bellezza operates as a registered Australian online beauty retailer specializing in professional salon brands. They stock authentic products from established brands like Matrix, Nak Hair, and Malibu C, and ship within Australia.
Our Bellezza guides
Is Palladio Herbal Lipstick Worth It? Ingredients, Wear Time, and Finish Explained24 Aug 20264 minAdore Pink Rose Hair Color: How Long Does It Last and How to Make It Fade Evenly24 Aug 20265 minBest Frizz Control Products for Australian Humidity: What Actually Works24 Aug 20265 minDoes the Twin Turbo 3900 Hair Dryer Last? Real Longevity and Performance Review24 Aug 20263 minNak Hair Nourish Shampoo vs Matrix Biolage Volume Boost: Which One for Fine Hair?24 Aug 20264 minHow to Use Malibu Direct Dye Lifter Without Damaging Your Hair24 Aug 20265 min